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Content Marketing Executive

Content Marketing Exec – Software Games

London – a creative hub

About the Company

This independent gaming company already have a great name in the marketplace with a huge community of followers. They already have many award-winning games and are presently going through double digit growth including expansion of offices and investment in new games fostered by creativity and new ideas. With an international footprint, they have big ideas and huge ambitions to continue this journey of excitement. They are presently in the midst of a huge development of an MMO game

The Content Marketing Assistant is responsible for delivering engaging content and initiatives directly to consumers through all channels and on multiple platforms to achieve marketing targets and goals.

Responsibilities:

  • Work with the Product Marketing Managers to develop and deliver a dynamic editorial calendar including written, graphic, and video content across all identified communication channels and platforms for all brand IP from pre-release to launch and throughout the products lifecycles
  • Define the style, tone, and voice of each marketing campaign, performing in depth keyword research to maximise SEO performance
  • Assist the Product Marketing Managers in reporting and tracking content performance using analytics data
  • Assist the Product Marketing Managers with larger projects, events, and community management

Assist in building marketing collateral to support, reflect and enhance the broader brand and values to key stakeholders and audiences