Connecting linkedin

Head of Marketing & Communications - Subscription

Head of Marketing & Communications

ecommerce/ subscription/ online platform

London

Company

Fast growth start-up subscription brand with decent investment backing.

The Role

This brand already has a significant customer base with 1000% YnY growth. This client is seeking a head of marketing with experience of growing a subscription brand at scale. You will be working closely with the founders in order to create a growth plan.

Key responsibilities include:

  • Design a B2C marketing strategy (online and offline)
  • meet sales targets and achieve growth of our customer base, working on all aspects of the funnel with an emphasis on our acquisition and retention
  • Working closely with the founders and technology team to improve the customer experience/ UX of the platform to simplify and improve.
  • Implement test & learn methodology across all Marketing channels.
  • You’ll source and manage external teams such as designers, photographers or videographers to help execute offline and Online strategy
  • You’ll work closely with Tech teams (incl. IT, UX)

Background

  • Senior marketing leadership experience within an ecommerce/ subscription start up
  • Brand & community building experience through partnerships
  • You will have a track record of building significant start-up growth