A hugely exciting FinTech company with substantial growth plans and investment is now looking to recruit a PPC Manager. They are looking for a talented and motivated PPC specialist to run all their PPC channels. The company believes that each person should share in the companies success which is why they offer a very generous share options scheme.
What will you be doing?
- Running all PPC channels, including: Google AdWords, UAC and retargeting.
- Account strategy, campaigns budgets, bids management, keyword research and ad copy.
- Building and running new campaigns from scratch.
- Identifying trends and insights, and optimize spend and performance based on those insights.
- Identifying new channels and quickly testing to find effective ones.
- Presenting back to stakeholders with meaningful data on a weekly basis and having an active role in digital media planning and budgeting.
What Skills do you need?
- Strong experience with a mobile first product and specifically acquiring users via web to app is a must.
- 3+ years experience with Google AdWords (other platforms are a bonus).
- Strong understanding of the principles of marketing attribution.
- Experience with A/B and multivariate experiments.
- Ability to analyse and use data to inform decisions.
If you believe you have the required skills and want to work for one of the most exciting FinTech brands in London then please contact Andrew Stoves at firstname.lastname@example.org