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Product Development Manager

Product Development Manager (eCommerce)/ London/ Circa £50k/ eCommerce

Product Development Manager (eCommerce)

An opportunity has arisen with a a specialist online print-based eCommerce company for a Product Development Manager to join their established marketing team. You will be responsible for priduct development, product launches, and product communications. This is a broad hands-on role and is well suited to an ambitious self-starter.

What will you be doing?

Product Development

  • Shape the print product roadmap
  • Extensively research the market by attending relevant exhibitions, industry events and building connections to seek out new opportunities of growth for the business
  • Maintain regular contact with Production teams
  • Additionally, review potential partner relationships for product
  • Working with Production to identify improvements and enhancements to existing products and services

Product performance monitoring

  • Managing a defined product portfolio, with regular monitoring and reporting of product sales behaviour and KPIs
  • Use results from analysis to understand customer use and buyer personas
  • Research competitor offerings and comparable products and report on this to senior management.
  • Working closely with Production, Development and UX to ensure the best customer journey and maximising conversions

Product Launches

  • Contributing to a product launch plan aligned to product commercial expectations and KPI
  • Influencing UX and Development/ Engineering on product specification, reporting requirements, positioning, pricing

Product Championship and Communication

  • Be an active member of the Product-Marketing team sharing customer feedback, knowledge and insights
  • Create product content such as case studies, videos, website copy and blog posts, using internal and external resources

What skills do you need?

  • Demonstrable print product marketing and management experience 

  • Experience of leading successful product launches 

  • Time management and organisational skills, ability to work independently 

  • Excellent use of Word, Excel, PowerPoint or similar applications

  • Experience of working with UX and UI resource 

  • University degree (or equivalent) in business development/marketing 

 

If this sounds like the role for you then please contact Alex Frohlick at alexf@nativegravity.co.uk