Programmatic Campaign Manager - London
A fast growing digital sports content brand that uses content to reach a growing customer base for their clients.
The role
My client is looking for a Programmatic Campaign Manager to join an expanding London based Advertising Operations team, whilst working alongside other areas of the organisation. A varied role, including media planning, campaign creation, ad trafficking and campaign optimisation.
Key Responsibilities
- Trafficking programmatic advertising campaigns as well as overseeing campaign planning and delivery management
- To review and use the appropriate tools and data available for campaign optimisation.
- Assessment of data to make performance-based decisions on media and campaign optimisation.
- Providing technical expertise to the client and be able to explain campaign progress
- Responsibility for the effective execution of all digital video campaigns
Background
- A good communicator who can manage relationships with both colleagues and clients
- An existing knowledge of the current products and offerings within digital advertising landscape
- Experience of working in an advertising operations environment and programmatic
- Experience of working directly with third party rich media vendors
- Proficiency in ad serving systems
- Basic knowledge of Google Analytics, HTML, Flash, Javascript